Collection: Beauty products

What Are Beauty Products?

Beauty products are skincare, haircare and cosmetic products designed to support the health and appearance of the skin, hair and nails. This category includes face creams, serums, cleansers, toners, masks, shampoos, conditioners, body lotions, makeup and many other items used in daily care routines. Modern beauty products often combine effective active ingredients with pleasant textures and fragrances to make everyday care simple and enjoyable. They are suitable for people who want to care for their appearance, support skin balance and highlight their natural features as part of a regular self-care routine.

Benefits of Beauty Products

Regular use of suitable beauty products helps to cleanse, moisturise and protect the skin and hair from everyday environmental stress such as pollution, temperature changes and UV exposure. Skincare products can support skin barrier function, help reduce dryness, tightness or oiliness and improve the overall appearance and texture of the skin. Haircare products are used to strengthen, smooth and nourish the hair, making it easier to style and less prone to breakage. Many beauty products also contain vitamins, botanical extracts and other active ingredients that support a fresh, radiant and well-groomed look when used consistently.

Uses of Beauty Products

Beauty products are used in daily routines in the morning and evening, as well as for special occasions when more intensive care or makeup is desired. Cleansers and toners prepare the skin for subsequent care, while serums, creams and facial oils provide targeted hydration and treatment. Makeup products such as foundation, mascara, lipstick and highlighter help to create a desired look – from natural to more expressive. Haircare products, including shampoos, conditioners, masks and styling products, are chosen according to hair type and individual needs. On our category page you can explore a wide variety of beauty products and create a complete care routine that matches your lifestyle and skin or hair type.

Beauty Products: Side Effects and Overuse

Even high-quality beauty products can cause individual reactions, especially in people with sensitive or allergy-prone skin. Possible side effects may include redness, irritation, dryness or breakouts if the product is not suitable for a particular skin type or is overused. It is important to follow the instructions on the packaging, avoid applying excessive amounts and introduce new products gradually. People with very sensitive skin, existing skin conditions or allergies should read ingredient lists carefully and, if necessary, consult a dermatologist or healthcare professional. If any discomfort persists, the use of the product should be discontinued.

Where to Buy Beauty Products in Estonia?

In Estonia, beauty products can be purchased from our e-shop fits.ee.